EDMO is an AI-powered company that provides enrollment-centric solutions to universities, colleges, and higher education institutions. By streamlining repetitive tasks--such as document verification, transcript evaluation, SOP/essay reviews, and applicant matching--EDMO enables its clients to process student applications faster and more accurately. Its intelligent workflows not only reduce administrative workload but also empower admission advisors to focus on personalized guidance and student engagement.
With features like AI-powered chatbots, Photo ID verification, GPA calculator, and transfer credit evaluation, EDMO ensures transparency and efficiency across the enrollment journey. Institutions using EDMO services report significant time savings, improved decision-making, and enhanced student satisfaction.
At its core, EDMO is built to reimagine & streamline admissions--making them smarter, quicker, and more human-centric.
Website -
https://goedmo.com
Role:
B2B - Marketing Specialist
Experience:
2+ Years
Work Location:
Noida (Work From Office Onsite - Hybrid)
Roles & Responsibilities:
Develop appropriate communication to reach the B2B target audience.
Drive B2B marketing activities, in collaboration with the business development team.
Organize events and exhibitions at industry events (both US and international).
Regularly review collateral so that it is kept up-to-date and relevant for the audience.
Work with the development team and paid marketing team to develop engaging content and marketing campaigns.
Collaborate with professional bodies and partner organizations to create a database of new potential clients.
Work with corp comm. and social media management team to develop social media content for B2B audiences.
Work with clients, BD team, and content team to develop case studies (written and video).
Create and put into practice a plan for measuring B2B marketing activities through the CRM system.
Requirements & Qualifications:
Bachelor's or MBA degree in Marketing or a relevant field.
2+ years of hands-on marketing experience in a B2B role.
Excellent understanding of B2B marketing.
Demonstrated ability to manage the budgeting process and use of analytical skills.
Proven track record in delivering marketing campaigns that drive sales growth.
Ability to remotely create and manage marketing strategies.
An understanding of agile marketing to identify and focus on high-value projects and then continuously and incrementally improve the results over time.
Excellent communication skills.