Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the
mobile QR payments revolution in India, Paytm builds technologies that help small businesses with
payments and commerce. Paytm's mission is to serve half a billion Indians and bring them to the
mainstream economy with the help of technology.
About the team:
This team involves in making a difference. A lot of contingency and new challenges are encouraged
within the team to do stuff that is meaningful for those we serve. We are successful, and our
successes are rooted in our people's collective energy and unwavering focus on the employees, and
that's how it will always be change management in Social Media.
About the role:
Paytm Ambassador role will support various initiatives within the marketing/PR department aimed at
driving Paytm's growth. This includes event management, customer acquisition, and social media
engagement, as well as contributing to the development and success of the other programs.
Why join us?
If you are the right fit, we believe in creating wealth for you with enviable 500 mn+ registered users,
21 mn+ merchants, and depth of data in our ecosystem, we are in a unique position to democratize
credit for deserving consumers & merchants - and we are committed to it. India's largest digital
lending story is brewing here. It's your opportunity to be a part of the story!
Job Title: Creator Community Executive / Campaign Manager
Department: Paytm Ambassador Program
Employment Type: Full-Time
Location: Lucknow, Jaipur, Allahabad, Ahmedabad, Indore, Guwahati, Hyderabad, Chennai,
Bangalore, Delhi NCR
Campaign Managers (3 Total):
xe2x97x8f Central team management role
xe2x97x8f Pan-India influencer onboarding and campaign execution
City Executives (10 Positions):xe2x97x8f Cities: Lucknow, Jaipur, Allahabad, Ahmedabad, Indore, Guwahati, Hyderabad, Chennai,
Bangalore, Delhi NCR
Role Overview:
We're building a high-impact, creator-led content engine under the Paytm Ambassador Program.
This team will identify, onboard, and manage nano/micro influencers in key cities across India.
City Executives will handle local onboarding and engagement, while Campaign Managers will
centrally oversee execution, coordination, and reporting. The role blends community management,
influencer marketing, and content execution - ideal for someone passionate about short-form
content and creator culture.
Key Responsibilities
xf0x9fx93x8d Common to All Roles:
xe2x97x8f Identify and recruit relevant nano/micro content creators on Instagram & YouTube
xe2x97x8f Explain program structure, payouts, and campaign briefs (via calls, WhatsApp)
xe2x97x8f Ensure video content is delivered on time and matches campaign tone & tagging guidelines
xe2x97x8f Log submissions, track creator performance, and maintain dashboards
xe2x97x8f Build and maintain long-term creator relationships for consistent participation
xe2x97x8f Manage city-specific WhatsApp/Telegram channels to keep creators engaged
xf0x9fx91xa5 Additional for Campaign Managers:
xe2x97x8f Coordinate campaign rollouts across multiple cities
xe2x97x8f Host monthly Zoom check-ins with regional teams and creators
xe2x97x8f Handle payout/content-related escalations with empathy and clarity
xe2x97x8f Submit structured weekly performance updates to the central team
Eligibility Criteria
xe2x97x8f 1-3 years of experience in influencer marketing, community building, or content
management
xe2x97x8f Strong communication skills in English, Hindi, and one regional language
xe2x97x8f Familiarity with Instagram, YouTube, and short-form video culture
xe2x97x8f Basic working knowledge of Excel/Google Sheets
xe2x97x8f Hands-on experience with creators is highly preferred
xe2x97x8f Ability to edit basic reels/short-form videos using mobile apps or simple tools
Preferred Traits
xe2x97x8f Self-driven with a xe2x80x9chustlerxe2x80x9d mindsetxe2x97x8f Quick and reliable execution with attention to detail
xe2x97x8f Familiarity with grassroots networks: college creators, artists, regional influencers
xe2x97x8f Active on Instagram or YouTube (personally or professionally)
xe2x97x8f Ability to manage multiple stakeholders and timelines
xe2x82xb93,20,000 - xe2x82xb93,60,000 a year '
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