Job Description

Role: Account Manager


Location: Mumbai



Experience: 1 - 3 Years


About The Media Ant


The Media Ant is a 9-year-old tech lead media agency. We are India's largest media


agency offering media planning and buying service completely through its self


serve platform www.TheMediaAnt.com.


The Media Ant is winner of various startup awards and has worked with more than


500 brands over the last 9 years. Please visit our website for more information.


TheMediaAnt, is on a mission to make advertising space discovery, media planning


and execution of marketing campaigns more effective by use of technology. Over the


last 9 years, we have been successful in aggregating over 3 Lakh advertising spaces


covering every nook and corner of India. With the vision of making advertising


simpler, we are dedicated to spend the next 9 years in using technology, creation of


better process and building India's largest Media Agency.


Account Management is one of the integral team for TheMediaAnt. With the help of


this team, TheMediaAnt, reaches out to brand/company, interacts with its


customers, generates business and most importantly gain insights to improvise


www.TheMediaAnt.com.


Role of Account Management in TMA:


Account Management (AM) in TMA is about generating sales and solving customer's


problem with regards to marketing/advertising. The AM team works as an extended


marketing arm of the brands and all the actions strongly exhibit a Customer-First


approach. The primary role of the AM department is to identify potential


brand/company, onboard new clients and to ensure the retention of the existing


ones. In the process of onboarding and retention, the AM team is also exposed to


campaign planning and execution based on the client's brief.


What makes this role interesting?


1. Complete understanding of Sales


2. Exposure to variety of clients from different industries


3. Get to work with marketing team of various companies (small, mid, large):


The role has 2 distinct areas of responsibility:


1. Day to Day work


2. Relationship Management


Day to Day work:


Account Manager is expected to -



Identify new brand/company basis trend, market knowledge, current


advertisers



Reach out and make connects with identified brand/company



Understanding clients business, identifying their marketing problems and


collection of marketing campaign brief



Plan the advertising campaign basis the brief and get a go ahead from


clients to execute the advertising campaign



Collaborate with internal teams to ensure that the campaigns are


performing/executed as per the commitment.



Coordinate with clients for smooth flow of work and reporting of ongoing


advertising campaigns



Gain insights from Customers and identify bottlenecks the user faces


while using www.TheMediaAnt.com. Sharing of these insights to the


product team to make necessary change on the platform.



Ensuring that the monthly/yearly revenues targets are being achieved



Preparing Daily Task Reports



The work hours are equally split between - answering emails/calls and


campaign execution & campaign planning


Relationship Building:



Forge strong business relationship with the clients



Build a culture of high performance & innovation in the team


Experience and skills required


Must Have



Fresher or a maximum 2 years of experience in client facing role



Agility - Willingness to quickly learn and adapt in a fast-changing


environment



Strong communication - Excellent verbal and written English language


capabilityo


Good logical reasoning, arithmetic, and analytical abilities



Decent knowledge of MS Excel & PowerPoint



People management and team handling skills



Ability to carry out quick online research to find insights/data



Quick to observe - Trends in the market, Campaign issues, client


expectation, team issues


Good to have



Prior experience in team management



Experience of hiring and building team