Job Description

Position: Assistant Manager -Marketing
Location: Mumbai
Candidates need to have.

• Significant experience (8 -10 years) in Lubricants/Auto

Ancillary/Tyres/Batteries/related Industries

• Business and commercial acumen, including financial expertise.
• Experience working in cross-functional and cross-geographical teams is preferable.
• Exposure in Digital communications and emerging digital technologies will be an

added advantage.

• Ability to think critically and creatively.

Education: MBA in Marketing
Key Responsibility

• Develop a robust short term and medium-term segment strategy for all the

automotive categories.

• Deploy successful marketing campaigns and own their implementation from ideation

to execution.

• Manage product life cycle (product development, manage launch plan, plan follow-up

activities, and phase out SKU's strategically)

• Creating an enduring brand message that results in increased sales, brand loyalty and

improving market share.

• Working closely with the company's Sales team; enabling them to meet their

commercial objectives by providing them with appropriate tools, materials, and
presentations.

• Competition Tracking and market research.
• Preparing online and print marketing campaigns.