Content Management Manage high quality web content using a content management system CMS ensuring web usability and optimizing layout pages
Content Deployment Deploy approved content through established processes guidelines and style guides
Content Publishing Publish content online using the CMS adhering to publishing standards and requirements
Documentation and Process Improvement Document SOPs and key process learnings and provide improvement ideas
Content Updates and Quality Assurance Oversee web content updates and perform quality checks on content operations output
Collaboration and Project Management Coordinate with client marketing teams agencies and internal stakeholders on project requirements
SEO Analytics on page off page technical SEO
Implement Google Analytics data collection reporting exploration
Configure and analyze HotJar
Technical Requirements:
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Experience Proven work experience as a Content Manager or similar role
Technical Skills
Proficiency in CMS Optimizely
Soft Skills
Strong communication skills
Direct client interaction experience
Expertise in Google Analytics GA4 Google Tag Manager
Expertise in Search Engine Optimization SEO e
g
SEMRush or similar tool
Web editing skills CMS Browser software and testing
Expertise in Hotjar OneTrust etc
Additional Responsibilities:
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Good to have
Design Skills Basic knowledge of Adobe Photoshop and UX UI concepts
Programming Skills Hands on HTML CSS and JavaScript
Certifications Google Analytics HubSpot or Facebook Blueprint certification
Preferred Skills:
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Process->Content Design->Content Management
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