Job Description

We're Hiring: Assistant Manager - Product Marketing | 1-2 Yrs | Mumbai | Immediate JoinerCompany: ALIQAN Technologies (on behalf of a leading MNC client) Location: Mumbai (Onsite) Employment Type: Permanent Joining: Immediate Experience: 1-2 years in product marketing, campaign execution, or growth marketing (preferably in fintech, SaaS, or B2B tech)Key Responsibilities:Drive GTM (Go-To-Market) planning for product modules and partner-specific releasesExecute campaigns and customer journeys (MLCM program) to boost feature visibility and adoptionAnalyze key marketing metrics (MAU, feature adoption %, cross-sell %) for ROI trackingDevelop sales enablement tools - decks, one-pagers, FAQsEnsure end-to-end GTM readiness across product, sales, and marketing teamsRequired Skills: GTM Execution : Product positioning, launch planning, multi-channel rollouts Campaign Management : Segment-based execution for web/mobile products Analytical Skills : Data-driven insights and actionable recommendations Tool Proficiency : Jira, ZOHO CRM, Google Analytics, Figma, CMS (Strapi), and campaign tools like MoEngage / WebEngage / CleverTap Collaboration : Strong communication and project coordination across teams Mindset: Detail-oriented, proactive, and adaptable in a fast-paced environment Interested
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