Job Description

Ready to shape the future of work?

At Genpact, we don't just adapt to change--we drive it. AI and digital innovation are redefining industries, and we're leading the charge. Genpact's

AI Gigafactory

, our industry-first accelerator, is an example of how we're scaling advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. From large-scale models to

agentic AI

, our breakthrough solutions tackle companies' most complex challenges.

If you thrive in a fast-moving, tech-driven environment, love solving real-world problems, and want to be part of a team that's shaping the future, this is your moment.

Genpact (NYSE: G) is an

advanced technology services and solutions company that delivers

lasting

value for leading enterprises

globally.

Through our

deep business knowledge, operational excellence, and cutting-edge solutions

-

we help companies across industries get ahead and stay ahead.

Powered by curiosity, courage, and innovation

,

our teams

implement

data, technology, and AI

to

create tomorrow, today.

Get to know us at

genpact.com

and on

LinkedIn

,

X

,

YouTube

, and

Facebook

.

Inviting applications for the role of

Assistant Manager, Web Content Marketing & Email Developer (Automation Specialist)

The Web Content Marketing Manager will become part of Genpact's marketing team, overseeing client websites and email programs. This role involves collaborating with marketing managers, technical partners, and vendors to implement digital marketing strategies. Additionally, the position requires ensuring consistency across client websites and emails while developing and executing these marketing plans. The ideal candidate should possess in-depth knowledge and experience in designing, managing, and sustaining successful enterprise eCommerce initiatives in a data-driven setting, along with strong thought-leadership skills, business acumen, and a strategic mindset.

Responsibilities

Utilize content management system (Sitecore) to execute the

client

website for their wealth segment.

Develop, launch, and optimize a broad range of email programs using email marketing software (Salesforce Marketing Cloud).

Work effectively with Marketing Campaign Managers to drive digital activation of strategic and recurring outbound campaigns.

Act as

digital

subject matter expert in collaboration with our Marketing, Legal, and Compliance partners.

Ensure that digital marketing materials comply with all brand and style guidelines (web) while adhering to bank and regulatory standards.

Perform ongoing testing of email subject lines, offers, creatives, copy, and other testable variables. Present finding and implement best practices. Continually improve open, click, conversion, and subscription rates.

Schedule and automate promotional email campaigns to be sent to specified list/segments.

Monitor and optimize deliverability and ensure CAN-SPAM compliance.

Monitor and provide web analytics that help influence tactics to improve the overall value of wealth related sections of the site. This includes site optimizations to drive conversion, details about who is visiting, and changes to user behavior.

Perform other duties as assigned.

Qualifications we seek in you!

Minimum Qualifications / Skills

Bachelor's Degree

Relevant experience in Web content management and design experience in Sitecore/Salesforce Marketing Cloud or similar applications

Flexible, including UK shift and U.S. Shift as necessary.

Preferred Qualifications/ Skills

Excellent organizational and prioritization skills, with some project management experience and the ability to manage multiple projects and progress of others on

team

.

Experience working cross-functionally with marketing, product management / segment management, Web producers / developers / architects.

Experience working on digital initiatives within an Agile delivery framework.

Document best-practice examples and guidance that help our marketing strategists effectively utilize our ecommerce system(s)

Ability to interact with senior management and work independently. Team player who also demonstrates leadership skills in a matrix managed organization.

Knowledge of HTML, Content Management Systems (Sitecore experience preferred), Salesforce Marketing Cloud (ExactTarget), Adobe Analytics, Adobe Target, Photoshop, and SQL queries.

Prior work

with content hubs or blog is a plus.

Knowledge of A/B and Multivariate Testing and Personalization is a plus.

Search Engine Optimization (SEO) and Paid Search

tactic is

a plus.

Knowledge of content audits, content inventories, and Information Architecture (IA)

a plus

.

EEO/AA Employer/Minority/Female/Disability/Veteran/Sexual Orientation/Gender Identity.

Why join Genpact?

Be a transformation leader

- Work at the cutting edge of AI, automation, and digital innovation

Make an impact

- Drive change for global enterprises and solve business challenges that matter

Accelerate your career

- Get hands-on experience, mentorship, and continuous learning opportunities

Work with the best

- Join 140,000+ bold thinkers and problem-solvers who push boundaries every day

Thrive in a values-driven culture

- Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress

Come join the tech shapers and growth makers at Genpact and take your career in the only direction that matters: Up.

Let's build tomorrow together.

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation.

Furthermore, please do note that Genpact does not charge fees to process job

applicationsand applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.

JobAssistant Manager


Primary LocationIndia-Gurugram


ScheduleFull-time


Education LevelBachelor's / Graduation / Equivalent


Job PostingDec 15, 2025, 7:11:22 AM


Unposting DateOngoing


Master Skills ListOperations


Job CategoryFull Time