Job Description

Job Title: Assistant Manager - Content Marketing

Experience:

1-2 years

Location: Mumbai

Mode: Permanent

Key Responsibilities

1. Manage content calendar for a multi-format plan: blogs, marketing collaterals, event content, testimonials, and social media posts.
2. Plan and execute SEO/AEO optimised content to improve search visibility
3. Drive Mintoak's global narrative through localisation and internationalisation of content.
4. Collaborate with product and tech teams to create content for key internal and external stakeholders.
5. Ensure consistency in tone and messaging across Mintoak's website, blog, internal platforms, and digital listings.

Technical Skills and Experience:

Experience: 1-2 years in content and digital marketing

,

preferably in B2B/Fintech/Tech or even an agency background.
? Content Planning & Execution: Experience in managing multi-format content calendars, Blogs, Web copy, testimonials, social media, and events
? Content Quality Judgment:Strong understanding of what makes content effective, clarity, structure, relevance, tone, and audience alignment
? SEO & Analytics: Working knowledge of SEO best practices and Google Analytics to drive content performance
? Tools Proficiency: Comfortable with tools like Strapi (CMS)

,

Jira (workflow management)

,

ZOHO CRM

,

Google Analytics

,

Figma (basic collaboration),andGoogle Workspace.
? Digital Channel Understanding: Familiarity with social media management, basic design collaboration, and platform-specific content nuances.
? Communication: Strong writing, editing, and communication skills with a good grasp of brand tone and clarity
? Mindset: Self-motivated, detail-oriented, and comfortable working cross-functionally.

Job Type: Permanent

Pay: ?600,000.00 - ?800,000.00 per year

Schedule:

Day shift
Experience:

Content marketing: 2 years (Required)
Work Location: In person