Assistant General Manager Marketing

Year    RJ, IN, India

Job Description

Design and implement marketing strategies for residential and commercial projects to achieve sales targets. Lead project branding and positioning through ATL, BTL, and digital campaigns specific to real estate. Plan and execute launch events, site events, and channel partner meets to drive bookings. Oversee digital marketing initiatives - SEO, SEM, social media, property portals, and lead generation. Coordinate with sales teams to ensure high-quality leads, monitor funnel conversion, and optimize campaigns. Manage marketing collaterals including brochures, hoardings, 3D walkthroughs, and sample flats. Drive customer engagement and loyalty programs to enhance brand trust and referrals. Conduct competitor and market analysis to identify trends, pricing, and promotional opportunities. Manage marketing budgets and vendor relationships (agencies, media, printing, digital partners). Lead, mentor, and develop the marketing team while preparing regular MIS and campaign performance reports for management.
Job Type: Full-time

Pay: ?80,000.00 - ?100,000.00 per month

Benefits:

Health insurance Provident Fund
Work Location: In person

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Job Detail

  • Job Id
    JD4904608
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    RJ, IN, India
  • Education
    Not mentioned
  • Experience
    Year