Job Description

Job Title : Media PR-Events Company Name : Areness Consulting Pvt Ltd. Experience: 4 to 5 years No of Position - 1 Location: Gurugram Shift Timings: 9:30 A.M to 6:30 P.M: The Media PR-Events Specialist is a vital member of the Public Relations (PR) and Events team, responsible for planning, executing, and managing various media-related PR activities and events to enhance the organization\'s brand visibility, reputation, and engagement. This role involves a combination of strategic thinking, creative flair, and exceptional communication skills to effectively engage with the target audience, media outlets, and stakeholdersRoles & Responsibilities : - Develop compelling and engaging content for press releases, blog posts, and social media platforms and media pitches to generate positive media coverage - Monitor media coverage and compile reports to track the effectiveness of our PR efforts - Collaborate with the marketing team to create engaging social media content and blog posts - Conduct research on industry trends, competitors, and media outlets to identify PR opportunities - Support the planning and execution of events, including media briefings, interviews, and product launches - Assist in managing internal and external communications, ensuring consistency across all platform - Create multimedia materials such as videos, infographics, and visuals to support PR and event initiatives. - Collaborate with cross-functional teams to ensure seamless event execution, including logistics, content creation, and technical aspects. - Manage event budgets, timelines, and post-event evaluations. - Stay updated with industry trends, competitive landscape, and relevant news to identify potential PR opportunities and threats. - Monitor and analyze media coverage and engagement metrics to measure the effectiveness of PR campaigns and adjust strategies accordingly. Qualifications and Requirements : - Bachelor\'s degree in Communications, Public Relations, Marketing, or a related field. - Proven experience in media relations, event planning, and public relations. - Strong written and verbal communication skills. - Proficiency in creating and editing content for various platforms. - Familiarity with media tracking tools, analytics, and social media platforms. - Ability to work in a fast-paced environment and manage multiple projects simultaneously. - Creative thinking, problem-solving abilities, and attention to detail. - Strong organizational and time-management skills. - Flexibility to work outside regular office hours during events and campaigns. - Knowledge of industry trends and best practices in PR and event management.The Media PR-Events Specialist plays a critical role in shaping the organization\'s public image and driving engagement through strategic media relations and well-executed events. The role requires a blend of creativity, communication skills, and organizational prowess to effectively manage both proactive PR efforts and reactive crisis communication. (ref:updazz.com)

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