Achieve monthly, quarterly, and annual sales targets (volume & value).
Implement sales plans, promotional activities, and new product launches as per company guidelines.
Expand product availability across GT (General Trade), MT (Modern Trade), HORECA, and institutional channels.
Identify and develop new business opportunities to increase coverage and depth of distribution.
Distribution Management
Ensure optimal primary and secondary sales through distributor network.
Appoint, manage, and strengthen distributors/stockists within the assigned area.
Monitor distributor ROI, stock levels, claims, and timely payments.
Improve market reach by adding new outlets and increasing SKU penetration.
Market Execution & Visibility
Ensure merchandising standards, product freshness, and planogram compliance at outlets.
Drive visibility initiatives, POP placement, and trade marketing execution.
Keep track of competitor activities, pricing changes, and promotions; provide market intelligence.
Team Leadership & Productivity
Lead, mentor, and monitor Sales Representatives/TSIs (Territory Sales In-Charge).
Conduct regular market working with the team to improve performance and beat plans.
Identify training needs, performance gaps and conduct capability-building sessions.
Reporting & Analysis
Review primary & secondary sales, SKU-wise performance, and profitability KPIs.
Maintain accurate MIS: route plans, beat mapping, outlet classification, and sales reports.
Provide timely reporting on market trends, opportunities, and risk areas.
Job Types: Full-time, Permanent
Pay: ₹40,000.00 - ₹60,000.00 per month
Benefits:
Cell phone reimbursement
Health insurance
Provident Fund
Education:
Bachelor's (Required)
Experience:
SALES: 5 years (Required)
Work Location: In person
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