Job Description

1. Sales & GrowthKey Responsibilities

Achieve monthly, quarterly & annual

primary and secondary sales targets

. Drive

volume growth, value growth

, and

SKU-wise target achievement

. Ensure

0% loss of sales

due to stock-outs.

Success Measures (KPI)

% Achievement of primary/secondary targets GT/MT channel-wise performance New outlet contribution %

2. Distribution Expansion & CoverageKey Responsibilities

Expand distribution network as per FMCG coverage norms. Add

new retail outlets

,

new distributors

, and improve

beat efficiency

. Ensure

numeric & weighted distribution growth

.

Success Measures

Active outlets per month Distributor coverage ratio Beat productivity (calls, productive calls)

3. Market Execution & VisibilityKey Responsibilities

Ensure 100% availability of all

fast-moving SKUs

. Implement

in-store visibility

, planograms, and POSM. Drive monthly schemes, consumer offers, visibility programs.

Success Measures

Visibility score Share of shelf vs competition Merchandising compliance %

4. Team Management & Capability BuildingKey Responsibilities

Lead, train, and monitor

TSI / SO / ISR / Merchandisers

. Conduct joint market visits every week. Ensure team follows daily market routes & sales processes.

Success Measures

Team productivity (calls/day, orders/day) Training hours delivered Performance improvement of weak markets

5. Distributor ManagementKey Responsibilities

Ensure distributor ROI, stock hygiene, and claim management. Maintain optimum distributor inventory (10-15 days stock). Drive order booking, billing efficiency, and timely collections.

Success Measures

Distributor fill rate Days inventory Payment collection cycle

6. Market Intelligence & Competition TrackingKey Responsibilities

Track competitor pricing, schemes, NPD, and market activities. Recommend corrective actions to management. Provide weekly reports on trends and threats.

Success Measures

Accuracy of market reports Timely competitor updates Implementation of corrective actions

7. Compliance & DocumentationKey Responsibilities

Ensure adherence to company policies, SOPs, pricing norms. Verify market claims, schemes, retailer payouts. Ensure discipline, code of conduct, and ethical practices.

Success Measures

Zero non-compliance Documentation accuracy Timely submission of reports

8. Customer Relationship ManagementKey Responsibilities

Build strong relationships with top retailers & wholesalers. Resolve complaints quickly and maintain satisfaction. Improve service levels across all channels.

Success Measures

Customer satisfaction score Complaint resolution time Repeat purchase rate
Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Benefits:

Cell phone reimbursement Paid sick time
Work Location: In person