Job Description

Key Responsibilities:
Drive primary & secondary sales across dairy SKUs (Ghee, Kulfi, etc.)
Appoint/manage distributors ensuring ROI, coverage & service levels
Execute beat plans; ensure product availability & visibility at retail outlets
Expand markets by opening new towns, routes & counters
Lead and manage (SO, TSI, Promoters); ensure productivity & discipline
Track market performance through DSRs and field visits
Monitor schemes, discounts, and distributor claims
Share regular MIS reports with HO/regional teams
Review targets/KPIs and implement corrective actions
Coordinate with supply chain for timely deliveries
Collaborate with marketing, finance & trade teams for branding, billing, and claims
Key Skills :

• Strong understanding of FMCG General Trade distribution and dairy product dynamics.

• Excellent distributor handling, people management and negotiation skills.

• Strong data and Excel skills; familiarity with DMS and basic ERP.

• Problem-solving attitude with ownership mindset and field orientation.

Qualifications & Experience:

• Graduate/Post-Graduate in Business/Marketing or equivalent

• 4-8 years of FMCG sales experience, preferably in food/dairy

• Prior experience in managing GT channel and handling a team is essential

Additional Details :
Working Days : 6 Days a week (Rotational weekoff)
Working Hours : 8.5 hours
Travel Requirement: High - 70% of time in the field (Should be flexible to travel)
Industry : Any (Preferred - Retail, Food, FMCG)
Contract period, auto-renewable or not: 1 year. Can be renewed with evaluation.
On Third Party Payroll (Talisman HR)
Interested can share updated cv on search@talismanstaffing.com or What's app : 9136435341