Job Description

Area Sales Executive - Sevana (Bangalore)Job Title

Area Sales Executive

Location

Bangalore (Bengaluru), Karnataka

Area of Responsibility

Karnataka, Telangana & Andhra Pradesh

Company

Sevana Electrical Appliances PVT LTD.

Job Summary

The Area Sales Executive will be responsible for driving sales and expanding market presence of Sevana's packaging machinery solutions across the assigned territories of Karnataka, Telangana, and Andhra Pradesh, with Bangalore as the base location. The role involves extensive field sales activities, dealer and direct customer engagement, product demonstrations, negotiations, and end-to-end coordination from lead generation to successful order closure and delivery.

Key Responsibilities: Sales & Business Development

Identify and develop new business opportunities within the assigned Bangalore territory. Generate leads through field visits, cold calling, references, exhibitions, and dealer networks. Conduct product presentations and live demonstrations of Sevana machines at customer sites. Achieve monthly and quarterly and yearly sales targets as defined by management.
Customer Management

Build and maintain strong relationships with dealers, distributors, and direct customers. Understand customer requirements and recommend suitable Sevana solutions. Handle price discussions, negotiations, and order finalization in line with company policy. Ensure timely follow-ups on quotations, inquiries, and pending orders.
Dealer & Channel Coordination

Appoint, manage, and support dealers within the assigned area (where applicable). Assist dealers with joint customer visits and closing opportunities. Monitor dealer performance and provide regular feedback to the sales manager.
Coordination & Execution

Coordinate with internal teams (sales support, production, logistics, service) to ensure smooth order processing. Track orders from confirmation to dispatch and delivery, ensuring customer satisfaction. Support installation and handover coordination when required.
Market Intelligence & Reporting

Collect and report market intelligence, competitor activities, and pricing trends. Maintain accurate daily activity reports, customer visit logs, and sales pipelines. Share customer feedback and improvement suggestions with management.
Candidate Profile / Requirements

Bachelor's degree or diploma in Engineering, Business, or a related field. 1-3 years of experience in industrial machinery, packaging, or B2B sales (preferred). Strong communication and negotiation skills in English, Hindi and Kannada (Telugu is an advantage). Willingness to travel extensively across Karnataka, Telangana, and Andhra Pradesh. Self-motivated, target-driven, and comfortable with field sales. Basic proficiency in MS Office / CRM tools.
What Sevana Offers

Competitive salary with performance-based incentives. Product training and on-the-job learning. Opportunity to grow within a reputed machinery manufacturing organization. Exposure to industrial clients across food, pharma, and export segments.
Reporting To

Sales Manager

Job Types: Full-time, Permanent

Pay: ₹18,000.00 - ₹24,000.00 per month

Benefits:

Cell phone reimbursement Provident Fund
Work Location: Remote