Job Description

Job Code:
Position
Area Manager-IMF
Reporting To
Regional Manager - IMF
Department
IMF & New Growth Initiatives
Function
IMF & New Growth Initiatives
Location
Band
4
Job Summary:

• Implement the strategy to setup and develop the IMF Channel in the designated territory. Setup and manage a pool of 10-15 Insurance Marketing Firms managing a revenue stream of around 2 cr.

Key Responsibilities/ Key Deliverables:

• Understand the IMF regulation, value proposition & registration process
• Independently implement the IMF acquisition plan in the territory

• Identify potential leads and sources for prospective IMF\'s, coordinate with HO for referred leads
• Connect with prospects & organize seminars for IMF acquisition
• Ensure conversion of leads through effective pitch of IMF value proposition
• Ensure quality of IMF\'s in sync with desired profile
• Enable the setup of IMF of agreed prospects

• Understand all regulatory requirements and manage the IMF registration process with IRDA
• Oversee technology support to enrolled IMF\'s
• Ensure seamless contracting of IMF\'s with Max Life
• Manage performance of setup IMF\'s in steady state

• Develop understanding of products & coach IMF staff on product USP\'s
• Implement a performance management and rewards system
• Drive IMF profitability through improving productivity of IMF\'s sellers & controlling cost of sales
• Provide marketing, training and operational support to IMF\'s
• Manage attrition of IMF\'s through revival or replacement
• Drive quality of business sourced from IMF\'s

• Ensure right product mix and control key quality measures such as leakage and persistency

Measures of Success:

• IMF Acquisition
• Revenue
• IMF Activity & Retention
• Quality of Business

Job Specifications:

• Educational Background: Preferably a graduate
• Work Experience: At least 5-6 years of experience in Sales & Distribution, Key Account Management

Additional Information (Optional):

• Key Relationships
• Nature of the Role
• Presence
• Commercial Aspect
• Cross Functional Skills

Job Code:
Position
Area Manager-IMF
Reporting To
Regional Manager - IMF
Department
IMF & New Growth Initiatives
Function
IMF & New Growth Initiatives
Location
Band
4
Job Summary:

• Implement the strategy to setup and develop the IMF Channel in the designated territory. Setup and manage a pool of 10-15 Insurance Marketing Firms managing a revenue stream of around 2 cr.

Key Responsibilities/ Key Deliverables:

• Understand the IMF regulation, value proposition & registration process
• Independently implement the IMF acquisition plan in the territory

• Identify potential leads and sources for prospective IMF\'s, coordinate with HO for referred leads
• Connect with prospects & organize seminars for IMF acquisition
• Ensure conversion of leads through effective pitch of IMF value proposition
• Ensure quality of IMF\'s in sync with desired profile
• Enable the setup of IMF of agreed prospects

• Understand all regulatory requirements and manage the IMF registration process with IRDA
• Oversee technology support to enrolled IMF\'s
• Ensure seamless contracting of IMF\'s with Max Life
• Manage performance of setup IMF\'s in steady state

• Develop understanding of products & coach IMF staff on product USP\'s
• Implement a performance management and rewards system
• Drive IMF profitability through improving productivity of IMF\'s sellers & controlling cost of sales
• Provide marketing, training and operational support to IMF\'s
• Manage attrition of IMF\'s through revival or replacement
• Drive quality of business sourced from IMF\'s

• Ensure right product mix and control key quality measures such as leakage and persistency

Measures of Success:

• IMF Acquisition
• Revenue
• IMF Activity & Retention
• Quality of Business

Job Specifications:

• Educational Background: Preferably a graduate
• Work Experience: At least 5-6 years of experience in Sales & Distribution, Key Account Management

Additional Information (Optional):

• Key Relationships
• Nature of the Role
• Presence
• Commercial Aspect
• Cross Functional Skills