Job Description

Job Code: Position Area Manager-IMF Reporting To Regional Manager - IMF Department IMF & New Growth Initiatives Function IMF & New Growth Initiatives Location Band 4 Job Summary: . Implement the strategy to setup and develop the IMF Channel in the designated territory. Setup and manage a pool of 10-15 Insurance Marketing Firms managing a revenue stream of around 2 cr. Key Responsibilities/ Key Deliverables: . Understand the IMF regulation, value proposition & registration process . Independently implement the IMF acquisition plan in the territory o Identify potential leads and sources for prospective IMF\'s, coordinate with HO for referred leads o Connect with prospects & organize seminars for IMF acquisition o Ensure conversion of leads through effective pitch of IMF value proposition . Ensure quality of IMF\'s in sync with desired profile . Enable the setup of IMF of agreed prospects o Understand all regulatory requirements and manage the IMF registration process with IRDA o Oversee technology support to enrolled IMF\'s . Ensure seamless contracting of IMF\'s with Max Life . Manage performance of setup IMF\'s in steady state o Develop understanding of products & coach IMF staff on product USP\'s o Implement a performance management and rewards system o Drive IMF profitability through improving productivity of IMF\'s sellers & controlling cost of sales o Provide marketing, training and operational support to IMF\'s o Manage attrition of IMF\'s through revival or replacement . Drive quality of business sourced from IMF\'s o Ensure right product mix and control key quality measures such as leakage and persistency Measures of Success: . IMF Acquisition . Revenue . IMF Activity & Retention . Quality of Business Job Specifications: . Educational Background: Preferably a graduate . Work Experience: At least 5-6 years of experience in Sales & Distribution, Key Account Management Additional Information (Optional): . Key Relationships . Nature of the Role . Presence . Commercial Aspect . Cross Functional Skills

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