Job Description

Job Title:

Area Business Manager

Company:

Narayana Foods (Brands - Cookibox Cookies & Narayana Muffins)

Location:

[Specify Region/State]

Reporting To:

Zonal / Regional Sales Head

About Narayana Foods:

Narayana Foods is a growing FMCG company engaged in the manufacturing and marketing of premium cookies and muffins under the brands

Cookibox

and

Narayana Muffins

. With a strong focus on quality, taste, and health, our products are expanding rapidly across markets through a robust distribution network.

Position Summary:

The

Area Business Manager (ABM)

will be responsible for driving sales growth, developing distribution channels, and ensuring effective market execution in the assigned territory. The role includes appointing and managing

super stockists, distributors, and sales executives

to achieve sales and visibility targets.

Key Responsibilities:

Appoint and manage

super stockists, distributors, and sales representatives

in the assigned area. Achieve

monthly, quarterly, and annual sales targets

. Monitor secondary and primary sales to ensure effective product movement. Plan and execute

trade promotions, schemes, and merchandising activities

. Ensure proper market coverage and outlet expansion. Train and motivate the sales team for better performance and productivity. Track competitor activities and report market intelligence. Coordinate with marketing and supply chain teams for smooth business operations. Ensure timely collections and adherence to company credit policies. Prepare and submit regular

sales reports, market feedback, and performance analysis

.

Desired Candidate Profile:

Graduate / MBA (preferred) with 5-8 years of experience in

FMCG, bakery, confectionery, or food industry

. Strong experience in

channel sales, distribution management, and team handling

. Excellent negotiation, communication, and leadership skills. Proficiency in MS Excel and reporting tools. Self-motivated, target-oriented, and able to work independently.

Compensation:

Competitive salary and performance-based incentives. Travel and business expense reimbursement as per company policy.

Growth Opportunity:

This role offers significant career advancement into regional or national leadership positions based on performance and business results.

Job Types: Full-time, Permanent

Pay: ₹500,000.00 - ₹700,000.00 per year

Benefits:

Cell phone reimbursement Health insurance
Work Location: In person