Job Description

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.


Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

Analyst - Marketing

The Enterprise ENTERPRISE COMMS & MARTECH EXPERIENCES (ECMX) within MPS is an internal servicing team providing marketing operations & other business enablement services driving standardization & agility for the organization. Our vision is to make internal servicing as strong as external servicing and thus it keeps pushing the boundaries Enterprise Marketing effectiveness through innovative use of technology & process transformation.


This exciting role is within the ECMX supports the Consumer and Commercial Marketing organizations with campaign set-up activities. Our business strategies are only effective if we efficiently and flawlessly deliver against the Customer and Brand promises we make. The Team Member will work closely with ECMX Internal and external partners, including US Marketing teams, to perform accurate, complete and compliant marketing offer set-up to deliver the customer promise.

Responsibilities and key focus areas include:

Process various tasks in the end-to-end campaign execution.
Ownership of completion of all marketing campaign setup tasks or components
Execute all change requests applicable to the campaign across all components
Follow-up and communicate across partners and marketing on various aspects of Campaign Set-up.
Drive efficiency by scaling, streamlining and automating campaign workflows.
Query Management - Trouble shoot and follow up on stakeholder queries from the markets and respond in an accurate and timely manner.
Perform quality review of all the components, including new offer setup to ensure accurate execution.
Track, report, analyze, discuss and follow-up on campaign requests, status, issues, trends etc.
Adherence to compliance and regulatory requirement while setting up campaigns
Support, risk assess and administer changes in process, platforms and technologies while maintaining focus on quality
Coach Team members, identify and correct opportunities areas to drive improvement.
Liaise with multiple stakeholder groups (e.g. ECMX, Marketing Teams, Capability and Platform teams etc.) to ensure Control and compliance.
Develop a culture of continuous improvement, innovation and waste elimination
Collaborate effectively with peers across functions including process excellence, capabilities and other geographies to develop end to end strategies to elevate Marketing experience.
Put enterprise thinking first, connect the role's agenda to enterprise priorities and balance the needs of customers, partners, colleagues & shareholders.
Demonstrate learning agility, make decisions quickly and with the highest level of integrity
Lead with an external perspective, challenge status quo and bring continuous innovation to our existing offerings

Qualifications:

3- 5 years of experience and knowledge in marketing campaign execution, marketing operations or implementation in digital/online channels, process / campaign management.
Preferred Post-Graduate degree (PGD, MBA), preferably in Marketing or graduation in Commerce/ Engineering/Computer Science.
Preferred experience in financial services, risk management, internal control
Superior process and project management skills with excellent attention to detail.
Self-motivated with the ability to operate independently and handle multiple workstreams and ad-hoc tasks simultaneously.
Strong Customer First Mind-set with a keen focus on driving ECMX priorities and supporting Marketing partners via training, consultation and trouble shooting.
Adherence to Quality and Compliance guidelines.
High problem solving ability (information seeking and analytical thinking)
Ability to multi task and escalations - to maintain focus and agility to re-evaluate priorities based on dynamic environment.
Strong verbal and written communication skills
Display cultural sensitivity - build cross -cultural relationships and work effectively in a global environment.

Technical Skills and Platform Knowledge:

Working knowledge of Power automate, VBA programming is desirable.
Excel skills, PowerPoint, MS Word skills, Power BI
Knowledge of Industry Servicing Platforms/ SharePoint
Preferred experience with campaign Workflow management tools e.g. Salesforce




We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

Competitive base salaries Bonus incentives Support for financial-well-being and retirement Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location) Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need Generous paid parental leave policies (depending on your location) Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) Free and confidential counseling support through our Healthy Minds program Career development and training opportunities

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.


Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.