Job Description

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Key Responsibilities:Market Research Value Chain:
Assist in executing market research projects from initiation to completion, including planning, design, implementation, and insight delivery.
Research Design:
Support the creation of research methodologies, questionnaires, and sampling frameworks tailored to project objectives.
Data Collection & Management:
Coordinate with vendors and internal teams to ensure timely and accurate data gathering through primary and secondary research.
Statistical Analysis & Tools: + Analyze quantitative and qualitative data using statistical techniques.
+ Utilize tools such as Excel, SPSS to identify trends, patterns, and insights.
+ Support advanced analytics including regression, segmentation, and forecasting where applicable.
Reporting & Insights:
Prepare visual and written reports, and presentations to communicate key findings and business implications.
Stakeholder Coordination:
Liaise with internal stakeholders, clients, vendors and external agencies to ensure project alignment and smooth execution.
Project Documentation:
Maintain detailed project records, timelines, and deliverables for all ongoing and completed research initiatives.
Project Budget Management:
Track research project budgets, ensuring adherence to cost and timeline constraints.


Key Skills & Competencies:Strong statistical and analytical skills Highly proficient in Microsoft Excel for data handling and analysis Familiar with data analysis and visualization tools (eg: SPSS, PowerPoint) (Good to have!) Excellent written and verbal communication skills Strong organizational and time management skills Ability to manage multiple tasks and work in cross-functional teams Detail-oriented with a proactive approach to problem-solving Hands-on experience in creating surveys using google or MS forms, survey monkey etc (Good to have!)

Eligibility Criteria:Preferred Educational Background: + MBA in Marketing or Operations (mandatory)
+ MBA in Marketing or Operations with a background in Statistics (good to have!)
Academic Requirements: Minimum 60% marks in 10th and 12th grades Graduation Year: MBA graduates of 2024 and 2025 Work Experience: Fresher or candidates with less than 1 year of work experience

Availability: Immediate Joiner preferred
Location:
DGS India - Coimbatore - KGISL Tech Park
Brand:
Merkle
Time Type:
Full time
Contract Type:
Permanent