Job Description

Summary The Salesforce Data Cloud Analyst will play a crucial role in leveraging Salesforce Data Cloud to transform how our organization uses customer data. This position sits within the Data Cloud Business Enablement Team and focuses on building, managing, and optimizing our data unification strategy to power business intelligence, marketing automation, and customer experience initiatives.

Location - Hyderabad #LI Hybrid
Key Accountability

• Manage data models within Salesforce Data Cloud, ensuring optimal data harmonization across multiple sources

• Maintain data streams from various platforms into Data Cloud, including CRM, SFMC, MCP, Snowflake and third-party applications

• Develop and optimize SQL queries to transform raw data into actionable insights

• Build and maintain data tables, calculated insights, and segments for use across the organization

• Collaborate with marketing teams to translate business requirements into effective data solutions

• Monitor data quality and implement processes to ensure accuracy and reliability

• Create documentation for data models, processes, and best practices

• Provide training and support to business users on leveraging Data Cloud capabilities

Technical Skills Required

• Advanced knowledge of Salesforce Data Cloud architecture and capabilities

• Strong SQL skills for data transformation and query optimization

• Experience with ETL processes and data integration patterns

• Understanding of data modeling principles and best practices

• Experience with Salesforce Marketing Cloud, MCI & MCP

• Familiarity with APIs and data integration techniques

• Knowledge of data privacy regulations and compliance requirements (GDPR, CCPA, etc.)

Qualifications

• Bachelor's degree in Computer Science, Information Systems, or related field

• 3+ years experience working with Salesforce platforms

• Salesforce Data Cloud certification preferred

• Demonstrated experience with data analysis and business intelligence tools

• Strong problem-solving abilities and analytical thinking

• Excellent communication skills to translate technical concepts to business users

• Ability to work collaboratively in cross-functional teams

• Experience working in regulated industries like pharma is a plus

Preferred Experience

• Previous work with Customer Data Platforms (CDPs)

• Experience with Tableau CRM or other visualization tools

• Background in marketing technology or customer experience initiatives

• Salesforce Administrator or Developer certification

• Familiarity with Agile ways of working, Jira, and Confluence

Why Novartis: Our purpose is to reimagine medicine to improve and extend people's lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here:
You'll receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook.
Commitment to Diversity and Inclusion:
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.
Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here:
Skills Desired Advertising Campaigns, Alteryx, Analytical Thinking, Brand Awareness, Business Networking, Curious Mindset, Digital Marketing, Email Marketing, Marketing Communications, Marketing Plans, Marketing Strategy, Media Campaigns, Process Documentation, Strategic Marketing

Skills Required