Job Description

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Key Responsibilities:

• Market Research Value Chain:

Assist in executing market research projects from initiation to completion, including planning, design, implementation, and insight delivery. * Research Design:
Support the creation of research methodologies, questionnaires, and sampling frameworks tailored to project objectives. * Data Collection & Management:
Coordinate with vendors and internal teams to ensure timely and accurate data gathering through primary and secondary research. * Statistical Analysis & Tools:

• Analyze quantitative and qualitative data using statistical techniques.
• Utilize tools such as Excel, SPSS to identify trends, patterns, and insights.
• Support advanced analytics including regression, segmentation, and forecasting where applicable.
• Reporting & Insights:

Prepare visual and written reports, and presentations to communicate key findings and business implications. * Stakeholder Coordination:
Liaise with internal stakeholders, clients, vendors and external agencies to ensure project alignment and smooth execution. * Project Documentation:
Maintain detailed project records, timelines, and deliverables for all ongoing and completed research initiatives. * Project Budget Management:
Track research project budgets, ensuring adherence to cost and timeline constraints.
Key Skills & Competencies:

• Strong statistical and analytical skills
• Highly proficient in Microsoft Excel for data handling and analysis
• Familiar with data analysis and visualization tools (eg: SPSS, PowerPoint) (Good to have!)
• Excellent written and verbal communication skills
• Strong organizational and time management skills
• Ability to manage multiple tasks and work in cross-functional teams
• Detail-oriented with a proactive approach to problem-solving
• Hands-on experience in creating surveys using google or MS forms, survey monkey etc (Good to have!)

Eligibility Criteria:

• Preferred Educational Background:

• MBA in Marketing or Operations (mandatory)
• MBA in Marketing or Operations with a background in Statistics (good to have!)
• Academic Requirements: Minimum 60% marks in 10th and 12th grades
• Graduation Year: MBA graduates of 2024 and 2025
• Work Experience: Fresher or candidates with less than 1 year of work experience
• Availability: Immediate Joiner preferred
• Should be comfortable working in night shifts.

Location: DGS India - Coimbatore - KGISL Tech Park
Brand: Merkle
Time Type: Full time
Contract Type: Permanent

Skills Required