Analyst Brand Analytics

Year    Chennai, Tamil Nadu, India

Job Description


Job Title - Analyst - Brand Analytics

Career Level - C3

About AstraZeneca

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialization of prescription medicines for some of the world\xe2\x80\x99s most serious disease. But we\xe2\x80\x99re more than one of the world\xe2\x80\x99s leading pharmaceutical companies. At AstraZeneca we\xe2\x80\x99re dedicated to being a Great Place to Work.

Who we are:

The Global Business Service (GBS) team sits within Finance at AstraZeneca and is a dynamic and results-oriented environment and provides a range of enterprise-wide services. We dare to change the way we work by freeing up the business to push the boundaries of science to deliver life-changing medicines. We aim to do this by freeing up time, freeing up money, protecting AZ\xe2\x80\x99s value and providing new capabilities.

What we do:

A trusted partner to the business, we\xe2\x80\x99re on a mission to make AstraZeneca more agile, efficient and effective. Through our hybrid model of in-house delivery centers and service towers across the globe, we\xe2\x80\x99re reimagining how we work. Here we drive new ways of working and operating models, process simplification and innovative solutions, whilst ensuring that automation and data is at the heart of everything.

How we do it:

Be part of a team building a community. We interact with diverse cultures and perspectives and are united by our sense of belonging. This is the place to learn and grow together.

Why we love it:

As a growing multi-national company, there\xe2\x80\x99s so much potential to develop. Embrace opportunities at a global business that\xe2\x80\x99s facing new and varied challenges. This is the place to build an exemplary, international CV.

A fun place to be, we\xe2\x80\x99re creating community hubs that build partnerships, not just working relationships.

We\xe2\x80\x99re on an exciting journey to take our team to the next stage. This is the place to leave a legacy behind.

About the role

You will be responsible for providing analytical expertise to the Commercial Organization, driving strategic and operational excellence. This is a hands-on analytical role and as a proactive internal consultant to a specific brand team, the Brand Analytics Analyst will support and design commercial solutions, enabling data-driven decisions that are based on rigorous analysis and best available information. A high level of proficiency in syndicated and custom, primary and secondary data, for both predictive and prescriptive analytics is required.

The Brand Analytics Analyst will coordinate the procurement of various datasets, design and implement analytical solutions in support of Business Opportunities, Customer Segmentation & Targeting, HCP & Patient Opportunity Identification, Return-On-Investment analytics and Optimal Resource/Budget allocation across diverse Sales and Marketing channels, Patient & Prospective Analytics, Smart Business Experiments (Test & Learn), Market Simulation & Patient flow modelling among other business critical analyses.

This role works closely with Marketing, Medical, Market Access, Sales, Forecasting, and other Commercial Operations business partners.

In addition to strong analytical skills, should have excellent communication skills with a demonstrated track record of effective business partnership as demonstrated by material business impact and influencing.

The candidate will also be required to continuously evaluate new quantitative analysis methods and technologies.

Develop a deep understanding of internal customers\' data and analytical needs focusing on the customer-facing model leadership.

Champion the use of local customer insight in strategic and resourcing decisions across the business.

Collaborate with the US Sales Force Operations to ensure success of key business processes and coordination on joint initiatives.

Identify and prioritize enhancements and new analytic capabilities. Can lead the development, deployment, and embedding of such capabilities across the organization.

Instills a culture of continuous improvement, testing, and deployment of new capabilities for the business.

Develop innovative analytical practices to create and sustain competitive advantage.

Access appropriate information via a variety of tools and sources

Summarize and present findings through various communication channels.

Capability in applying deeper technical skills and knowledge that is shared across the functional area (e.g., deep knowledge of key data sets, modeling capabilities, etc.)

Demonstrate a high level of understanding of the points of integration of our work and that of our colleagues.

Monitors the external environment to stay up to date on leading analytic capabilities, both within and outside of pharma, which can be applied within the organization.



Essential for the role

Quantitative Bachelor\xe2\x80\x99s degree from an accredited college or university is required in one of the following or related fields: Engineering, Operations Research, Management Science, Economics, Statistics, Applied Math, Computer Science or Data Science. An advanced degree is preferred (Master\xe2\x80\x99s, MBA or PhD).

Good years of recent experience and proficiency with Python, R, SQL and big data technology

Good experience in Pharmaceutical / Biotech / Healthcare analytics or secondary data analysis.

Good experience in application of advanced methods and statistical procedures on large and disparate datasets, specifically:

Statistical Analysis & Modelling: Design of Experiments, Time Series, Regression, Applied Econometrics and Bayesian methods.

Data Mining, Predictive Modelling & Machine Learning algorithms.

Optimization & Simulation.

Hadoop ecosystem (Cloudera distribution - Impala, Hive, Hbase, Spark, MapReduce etc.,).

Working knowledge of data visualization \xe2\x80\x93 MicroStrategy, Tableau, PowerBI, Qlikview, D3js or similar tools.

Experience in MS Office products - Excel and PowerPoint skills required.

Proficiency in manipulating and extracting insights from large longitudinal data sources, such as Claims, EMR and other patient level data sets.

Expertise in managing and analyzing a range of large, secondary transactional databases is required.

Statistical analysis and modelling background

ML a plus

Experience with IQVIA data sets

Experience with data visualization methods and tools

Ability to derive, summarize and communicate insights from analyses.

Organization and time management skills

Desirable

Strong leadership and interpersonal skills with demonstrated ability to work collaboratively with a significant number of business leaders and cross-functional business partners.

Strong communication and influencing skills with demonstrated ability to develop and effectively present succinct, compelling reviews of independently developed analyses infused with insight and business implications/actions to be considered.

Strategic and critical thinking with the ability to engage, build and maintain credibility with Commercial Leadership Team.

Strong organizational skills and time management; ability to manage diverse range of simultaneous projects.

Knowledge of AZ brand and science is mandatory.

Experience using Big Data, is a plus. Exposure to SPARK is desirable.

Should have Excellent Analytical, Problem-Solving ability. Should be able to grasp new concepts quickly.

WHY JOIN US?

We\xe2\x80\x99re a network of high-reaching self-starters who contribute to something far bigger. We enable AstraZeneca to perform at its peak by delivering premier technology and data solutions.

We\xe2\x80\x99re not afraid to take ownership and run with it. Empowered with unrivalled freedom. Put simply, it\xe2\x80\x99s because we make a significant impact. Everything we do matters.

SO, WHAT\xe2\x80\x99S NEXT?

Are you already envisioning yourself joining our team? Good, because we\xe2\x80\x99d love to hear from you! Click the link to apply and we\xe2\x80\x99ll be in touch as soon as we can.

WHERE CAN I FIND OUT MORE?

Our Social Media, Follow AstraZeneca on LinkedIn

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.

Date Posted 29-Sept-2023

Closing Date 29-Oct-2023

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

AstraZeneca

Beware of fraud agents! do not pay money to get a job

MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Related Jobs

Job Detail

  • Job Id
    JD3173413
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Chennai, Tamil Nadu, India
  • Education
    Not mentioned
  • Experience
    Year