Analyst

Year    Bangalore, Karnataka, India

Job Description


Company Description

Dentsu Media is the largest area of specialism within the dentsu network. It is brought to markets globally, through three award-winning agency brands: Carat, iProspect and dentsu X. All three are underpinned by a scaled network offering of talent, capabilities, and services to support, grow and transform the world\'s leading advertisers. Operating across more than 145 countries, dentsu Media is trusted by leading brands across a broad range of sectors, from pioneering technology to cutting-edge fashion. Dentsu leverages technology, creativity, and in-depth data analytics to drive superior results that amplify its clients\' brands. Dentsu Media is transforming advertising as a force for growth, a force for good and has become the destination for employees to cultivate meaningful careers and for brands to accelerate previously unseen, sustainable growth.



Responsibilities

Setting up display and video assets within the adserver, communicating campaign status, collecting creative assets and ensuring they meet technical specifications, testing online ads, troubleshooting online ad issues, analyzing and distributing campaign performance reports.

  • QA of trafficking sheets (identification and remediation of issues)
  • Upload/Assign creative files into the ad server, as detailed in the trafficking sheet
  • Implementation of additional ad tracking code (e.g. verification, viewability, research study etc\xe2\x80\xa6)
  • QA(identification and remediation of issues) and generate ad tags for distribution to publishers
  • Implement site event tags within client\'s conversion tag or tag management systems
  • Hands on functional knowledge about core ad technologies (e.g. DoubleClick, Sizmek, Flashtalking, etc.)
  • Process ad trafficking requests accurately and efficiently
  • Administrate login requests and permission settings within the ad technology platforms
  • Familiarity with Javascript, HTML and troubleshooting online technical issues
Requirements
  • 0-6 months (Freshers) upto 1.5 years of technical experience across digital technologies, such as:
  • Display Ad Servers
  • Standard/Mobile Ad Servers
  • Rich/Video Ad Servers
  • Ad Viewability & Fraud
  • Audience Measurement
  • Tag Management
  • Dynamic Creative
  • Behavioural Targeting Compliance
  • Experience working in an agency environment and knowledge of the agency media campaign planning and execution process is preferred.
  • Experience on optimization plans on a campaign-by-campaign basis to maximize both yield and advertiser performance.
  • Proficiency across the DoubleClick suite
  • Demonstrated skill using Excel, Word, and PowerPoint
  • Ability to express oneself clearly and concisely in written and oral communication.
Qualifications

Qualification: Any bachelor\'s degree (Arts & Science and Engineering (any branch)

Additional Information

Must have Skills: Excellent communication both verbal & written.

Knowledge in MS Office

Basic internet knowledge (Google/Youtube/etc.)

Flexible to work across different time zones/shifts (including night shift)

Merkle

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Job Detail

  • Job Id
    JD3038873
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Bangalore, Karnataka, India
  • Education
    Not mentioned
  • Experience
    Year