Job Description

Job Title:

Amazon Advertising Specialist

Experience:

2 - 5 years

Location:

M.G Road, Agra

Job Type:

Full-time

:

As an Amazon Advertising Specialist, you will be a key player in driving the success of our brand on the Amazon platform. This role requires a strategic thinker with a deep understanding of Amazon's advertising ecosystem and a proven track record of implementing effective campaigns. You will be responsible for maximizing visibility, optimizing conversion rates, and contributing to overall business growth through targeted and data-driven advertising efforts.

Roles and Responsibilities:

1.

Strategy Development:

Develop and execute comprehensive Amazon Advertising strategies aligned with business goals. Identify opportunities for growth and improvement in advertising performance.


2.

Product Listing Optimization:

Collaborate with product teams to optimize product listings for maximum visibility and conversion. Implement best practices for product titles, descriptions, and images.


3.

Sponsored Products and Brands:

Manage and optimize Sponsored Products and Brands campaigns to increase product visibility. Conduct regular keyword research and refine targeting strategies.


4.

Advertising Analytics:

Utilize analytics tools to monitor and analyze campaign performance. Provide insights and recommendations for continuous improvement.


5.

Competitor Analysis:

Stay informed about competitor activities on the Amazon platform. Develop strategies to maintain a competitive edge in the marketplace.


6.

Budget Allocation:

Manage advertising budgets effectively, ensuring optimal allocation for maximum impact. Monitor spending and adjust budgets based on performance trends.


7.

Collaboration and Communication:

Work closely with internal teams, including marketing, sales, and product development, to align advertising efforts with overall business objectives. Communicate effectively with external partners, agencies, and Amazon support.

Qualifications:

1.

Education:

Bachelor's degree in Marketing, Business, or a related field.


2.

Experience:

Minimum of 2-5 years of experience in managing Amazon Advertising campaigns. Proven success in driving sales and achieving advertising objectives.


3.

Technical Skills:

In-depth knowledge of Amazon Advertising tools and platforms. Proficient in data analysis and reporting.


4.

Strategic Thinking:

Ability to think strategically and develop effective advertising strategies. Strong problem-solving skills.


5.

Creativity:

Creative mindset with the ability to develop compelling ad copy and imagery.


6.

Adaptability:

Ability to adapt to changes in Amazon's advertising algorithms and policies.


7.

Results-Driven:

Proven track record of achieving and exceeding key performance indicators.


Interested candidates can share their resume at

recruitment@oswaalbooks.com