Job Description

AGM - Marketing/Business Development and Communication - 15+ years - Mumbai
An exciting leadership opportunity for a seasoned marketing professional to spearhead brand strategy, digital marketing, and lead generation initiatives in the dynamic construction industry. This role offers the chance to shape end-to-end marketing and communication efforts, manage cross-functional teams and agencies, and drive business growth through innovative campaigns. Ideal for candidates with 15-20 years of B2B marketing experience, particularly within the real estate, infrastructure, or allied sectors, who are looking to make a strategic impact in a fast-paced, growth-oriented environment.
Location - Mumbai
Your Future Employer - A leading player in the construction industry, known for its commitment to sustainability, innovation, and high-quality engineering solutions.
Responsibilities - * Developing and executing integrated marketing and communication strategies to enhance brand visibility.

• Planning and managing multi-channel campaigns across digital, print, and social media platforms.
• Leading lead generation initiatives to drive business growth in construction materials and services.
• Collaborating with internal teams and external agencies to ensure cohesive brand messaging.
• Analysing marketing data and KPIs to measure performance and optimize future strategies.

Requirements - * 15-20 years of B2B marketing experience, preferably in the construction, real estate, or infrastructure sectors.

• MBA or postgraduate degree in Marketing from a recognized institution.
• Proven expertise in digital marketing, branding, lead generation, and communication strategy.
• Strong analytical skills with experience in data-driven decision-making and performance tracking
• Excellent communication and presentation abilities, with experience managing cross-functional teams and external agencies.

What is in it for you - * Strategic Leadership: Drive high-impact marketing initiatives and shape the brand's growth trajectory.

• Industry Influence: Work on innovative, sustainability-focused projects in the dynamic construction sector.
• Career Advancement: Join a reputed organization offering strong visibility and long-term growth opportunities

Reach us - If you think this role is aligned with your career, kindly write to us with your updated CV at Subham.ahuja@crescendogroup.in for a confidential discussion.
Disclaimer - Crescendo Global specializes in Senior to C-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging, memorable job search and leadership hiring experience. Crescendo Global does not discriminate on any basis and ensures equal opportunity for all applicants.
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Profile Keywords - Marketing Strategy, Brand Management, Digital Marketing, Lead Generation, B2B Marketing, Communication Strategy, Real Estate Marketing, Campaign Management, Data Analytics, Social Media Marketing, Agency Management, Performance Tracking, Budget Management, Stakeholder Communication, Construction Industry, Sustainability, Content Creation, Marketing Technology, Team Leadership, Business Development

Skills Required