Job Description

Job Req ID: 40121



Location: Pune, IN



Function: Marketing/Digital




About: Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India\xe2\x80\x99s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly \xe2\x80\x98Digital India\xe2\x80\x99 by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.

C2 \xe2\x80\x93 Vodafone Idea Internal





Role


Brand Communication \xe2\x80\x93 Cluster Brand Team Member




Job Level/ Designation


M2




Function / Department


Brand Marketing




Location


Indore




Job Purpose


To roll-out the Brand Communication for the respective Clusters under the guidance of Cluster Brand Leads. To ensure smooth operations & ensure seamless back end processes




Key Result Areas/Accountabilities


1. Deployment of Corporate and Circle Brand Plans in respective clusters 2. Strict monitoring of execution efforts in-market - in MBOs, Retail Stores and salience efforts as well. Execute mitigation plans wherever decided by the CBL. 3. Financial process deployment \xe2\x80\x93 BPA, PR, PO, GRN creation etc for the respective clusters Supervise execution of Cluster Activation/events /sponsorships 4. Brand guidelines : Ensure all internal/external communication adheres to brand guidelines along with CBL 5. Assist the CBL in Quarterly reviews with the agencies on the work done. 6. To drive brand engagement activities through innovative ideas




Core Competencies, Knowledge, Experience
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Knowledge of fundamental of brand building \xef\x82\xb7 Creative thinking \xef\x82\xb7 Collaboration \xef\x82\xb7 Process orientation \xef\x82\xb7 Work towards improving Brand scores \xef\x82\xb7 Knowledge of digital platform \xef\x82\xb7 Exposure of radio/print
Experience of 4-7 years in total of which 4+ years in a similar role Excellent Creative abilities High level of execution skills




Must have technical / professional qualifications
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MBA

Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership