Affiliate Performance Marketer

Year    UP, IN, India

Job Description

About the Role



We are seeking a highly driven and analytical Affiliate Performance Marketer with a proven

track record in managing affiliate marketing campaigns, performance optimization, and

ROI-driven execution. You will be responsible for acquiring, managing, and optimizing affiliate

campaigns across multiple channels and verticals. This is a key role where you will work

hands-on with tracking tools, UTMs, performance KPIs, and campaign optimization

strategies to drive business growth.

Key Responsibilities



? End-to-end management of affiliate marketing campaigns - onboarding, setup,

tracking, scaling.

? Build and execute performance marketing funnels leveraging affiliate sources (CPS,

CPL, CPI, CPA).

? Develop tracking systems using UTM parameters, Postback URLs, S2S tracking, and

pixel placements.

? Deep dive into campaign data to monitor KPIs such as CTR, CVR, ROI, AOV, EPC,

CPL, CPA.

? Work with tools like Voluum, RedTrack, Bemob, Google Analytics, Impact, Trackier,

etc. for attribution and analysis.

? Conduct A/B testing on creatives, landing pages, and funnels to improve conversion

rates.

? Monitor affiliate fraud and compliance issues; maintain clean, high-quality traffic.

? Collaborate with design and dev teams to improve LP speed, design, and tracking

effectiveness.

? Optimize campaign delivery based on performance trends and real-time data.

? Generate and present weekly and monthly reports with insights and actionable

strategies.

Required Skills & Experience



? 2-5 years of hands-on experience in affiliate/performance marketing.

? Proficiency with tracking platforms (Voluum, RedTrack, etc.) and affiliate networks

(VCommission, Admitad, Impact, etc.).

? Deep understanding of performance marketing KPIs and funnel-based optimization.

? Experience with UTM parameters, GA4, GTM, S2S postback integrations.

? Familiarity with cloakers, spy tools (Adplexity, Anstrex, etc.) is a plus.

? Strong analytical skills with an obsession for data-backed decisions.

? Proactive mindset with the ability to troubleshoot campaign or tracking issues

independently.

? Excellent written and verbal communication skills.

KPIs You'll Be Measured On



? Campaign ROI / ROAS

? Average Cost per Lead (CPL) / Acquisition (CPA)

? Conversion Rate Optimization (CRO)

? Retention of affiliates / partners

? Volume and quality of traffic/leads

? Revenue contribution via affiliate verticals

Preferred Qualifications



? Bachelor's degree in Marketing, Business, or a related field.

? Certification in Digital Marketing or Performance Marketing (optional but preferred).

? Experience in lead generation, finance, education, e-commerce, travel, or gaming

verticals.

What We Offer



? Opportunity to work with a fast-growing, data-driven performance team.

? Ownership of high-budget campaigns with global reach.

? Transparent performance metrics and growth opportunities.

? Competitive fixed compensation with performance-based incentives.

Job Type: Full-time

Pay: ?300,000.00 - ?600,000.00 per year

Schedule:

Monday to Friday Weekend availability
Work Location: In person

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Job Detail

  • Job Id
    JD3839744
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    UP, IN, India
  • Education
    Not mentioned
  • Experience
    Year