Job Description

The Opportunity:

We are seeking a results-driven and creative Affiliate Marketing Specialist to build, manage, and scale our affiliate program from the ground up. You will be the architect of a key growth engine for OKNO, identifying and nurturing relationships with top-tier publishers, influencers, and content creators to drive traffic, conversions, and brand visibility across India and beyond.

This is a unique opportunity to own a critical marketing channel and make a significant impact on a fast-growing D2C brand.

What You'll Do (Key Responsibilities):

Strategy & Execution:

Develop, implement, and manage the end-to-end strategy for the OKNO Eyewearlabs affiliate program to achieve sales and growth targets.

Recruitment & Onboarding:

Identify, recruit, and onboard new affiliate partners, including fashion bloggers, lifestyle influencers, review sites, coupon/deal sites, and other relevant content creators.

Relationship Management:

Serve as the primary point of contact for our affiliate partners. Nurture strong, long-term relationships through proactive communication, support, and engagement.

Campaign Management:

Plan and execute affiliate marketing campaigns, promotions, and product launches. Ensure partners are equipped with the necessary creative assets (banners, links, product info) and brand guidelines.

Performance Monitoring & Analysis:

Continuously monitor and analyze affiliate performance using key metrics such as clicks, conversion rate, Cost Per Acquisition (CPA), and Return On Investment (ROI).

Optimization:

Use data-driven insights to optimize all aspects of the program, including commission structures, promotional offers, and creative assets to maximize performance.

Reporting:

Prepare and deliver regular performance reports to the marketing leadership, highlighting key results, insights, and opportunities for growth.

Collaboration:

Work closely with the social media, content, and paid marketing teams to ensure affiliate campaigns are aligned with overall brand messaging and promotions.

Compliance & Fraud Prevention:

Monitor the affiliate channel for compliance with brand guidelines and implement measures to prevent fraudulent activity.

Who You Are (Qualifications & Skills):

Experience:

You have 2-4 years of proven, hands-on experience in affiliate marketing, preferably within the e-commerce or D2C space.

Platform Proficiency:

You are highly proficient with major affiliate marketing networks and platforms (e.g., Refersion, ShareASale, CJ Affiliate, Impact, or similar).

Analytical Mindset:

You have strong analytical skills and are comfortable using data to make decisions. Deep experience with Google Analytics is a must.

Relationship Builder:

You possess excellent communication, negotiation, and interpersonal skills, with a natural ability to build and maintain strong professional relationships.
Job Type: Full-time

Pay: ₹35,000.00 - ₹45,000.00 per month

Work Location: In person