Advertisement Specialist (e-Commerce) - Principal Duties & Responsibilities:- Develop and execute comprehensive Amazon Search and Display campaign strategies- Analyse and report on all campaign outcomes- Focus on ACOS / ROAS along with driving sales and reducing wastage- Budget management and forecasting- Monitor the performance of advertising campaigns and drive activity to improve marketing KPIs- Manage accounts to identify improvements across content, advertising, and product assortment to reach optimal ROI- Strategic thinking, flawless execution, and insightful data analysis to identify areas of opportunity and deliver sales-driving initiatives- Provide weekly / monthly sales and advertising analytics- Keep updated with current marketplace ad trends- Recommend improving performance by analysing Ad results and competitive dataSkills & & Experience :- Fluency with Amazon ad panel. - Walmart / eBay ad management exposure would be added advantage- 2+ years of direct experience with Amazon Advertising- Fluent in Excel- Good communications skills- Needs to be a team player- Exposure to tools like SKAI (Kenshoo), Sellozo, Pacvue, or Teikametrics would be an added advantageQualification : A bachelor's degree (ref:updazz.com)
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