Job Description

Overview:

We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world's creative best.


Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together!


Responsibilities:
Set up and execute digital media campaigns utilizing ad servers such as Google Campaign Manager 360, Adform, Flashtalking etc. Conduct quality reviews of creatives to ensure compliance with technical specifications and that ads display correctly in the desired formats. Review and manage trafficking sheets, uploading and assigning creatives to the relevant ads as indicated. Implement ongoing optimizations and adjustments to campaigns. Thoroughly analyse and understand the campaign brief before executing any requests according to defined SOPs and procedures. Troubleshoot delivery and tracking issues across various platforms/ad technologies, proactively recommending suitable solutions. Communicate technical information effectively with the broader team. Provide support to the team lead with daily technical solutions to ensure smooth operations and fulfil stakeholder requirements.

Qualifications:
A full-time graduate degree (Mandatory) 2 to 3 years of experience in managing digital media campaigns (Biddable/Non-Biddable) or providing technical support Good understanding of ad technologies such as Google Campaign Manager 360, Ad Manager, or Business Manager Strong grasp of the digital marketing lifecycle Familiarity with JavaScript, Iframes, HTML tags, and troubleshooting technical issues Knowledge of various specifications for third-party, fourth party, and ad verification tags, including DoubleClick, AppNexus, DMPs, and IAS, etc. Strong analytical skills and logical reasoning to manage daily deliverables * Excellent written and verbal communication skills.