Adobe Analytics Specialist

Year    IN, India

Job Description

Role description

Role Overview





As a QA Engineer specializing in Adobe Analytics you will be responsible for validating the accuracy and reliability of analytics implementations across web and mobile platforms You will work closely with developers analysts and stakeholders to ensure data integrity proper tag deployment and actionable insights through Adobe Analytics and related platforms


Key Responsibilities





Analytics QA Validation



Validate Adobe Analytics tags data layers and tracking implementations across development and production environments



Use tools like Charles Proxy Adobe Debugger Google Console and Selenium for testing



Ensure proper configuration of events props eVars and other Adobe Analytics variables



Platform Testing



Design and execute test plans and test cases for Adobe Experience Platform AEP RealTime CDP RTCDP Adobe Journey Optimizer AJO and Customer Journey Analytics CJA



Perform functional regression integration and UAT testing across channels like email push SMS and Salesforce Marketing Cloud SFMC



Reporting Insights



Collaborate with analytics consultants to develop dashboards and reports using Adobe Analytics and visualization tools



Support business units with adhoc reporting and deepdive analysis



Data Governance Compliance



Implement best practices for data governance and privacy compliance during QA cycles



Monitor and report defects track issues to closure and maintain detailed QA documentation


Required Skills Experience





3 years of experience in Adobe Analytics implementation and reporting



Strong knowledge of web analytics data validation and debugging tools



Experience with SQL BigQuery Dataflow and automation frameworks



Familiarity with Jira test automation and crosschannel activation testing



Excellent communication and analytical skills


Preferred Qualifications





Relevant Adobe certifications eg AEP Adobe Analytics



Experience with SiteCatalyst Adobe Target and Audience Manager



Background in digital marketing SEO and data visualization tools like Excel or Tableau




Skills

Mandatory Skills :

HTML/HTML5,JavaScript,Adobe Analytics - Campaign

About LTIMindtree



LTIMindtree is a global technology consulting and digital solutions company that enables enterprises across industries to reimagine business models, accelerate innovation, and maximize growth by harnessing digital technologies. As a digital transformation partner to more than 700 clients, LTIMindtree brings extensive domain and technology expertise to help drive superior competitive differentiation, customer experiences, and business outcomes in a converging world. Powered by 83,000+ talented and entrepreneurial professionals across more than 40 countries, LTIMindtree -- a Larsen & Toubro Group company -- solves the most complex business challenges and delivers transformation at scale. For more information, please visit https://www.ltimindtree.com/. Please also note that neither LTIMindtree nor any of its authorized recruitment agencies/partners charge any candidate registration fee or any other fees from talent (candidates) towards appearing for an interview or securing employment/internship. Candidates shall be solely responsible for verifying the credentials of any agency/consultant that claims to be working with LTIMindtree for recruitment. Please note that anyone who relies on the representations made by fraudulent employment agencies does so at their own risk, and LTIMindtree disclaims any liability in case of loss or damage suffered as a consequence of the same. Recruitment Fraud Alert - https://www.ltimindtree.com/recruitment-fraud-alert/

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Job Detail

  • Job Id
    JD4377086
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Internship
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    IN, India
  • Education
    Not mentioned
  • Experience
    Year