Overseeing the entire admissions lifecycle, from initial inquiry to enrollment.
Evaluating applications based on institutional criteria (academic records, essays, recommendations, etc.).
Conducting interviews with prospective students and their families.
Guiding applicants through the application and enrollment steps.
Ensuring compliance with admissions policies and procedures.
Student Recruitment and Outreach:
Developing and implementing recruitment strategies to attract a diverse and qualified pool of applicants.
Representing the institution at educational fairs, school visits, and other promotional events.
Providing comprehensive information about programs, admission requirements, and campus life.
Building and maintaining relationships with high schools, community organizations, and other potential referral sources.
Data Management and Reporting:
Maintaining accurate records of student interactions and admissions data in CRM (Customer Relationship Management) systems.
Analyzing enrollment trends and providing data-driven recommendations to enhance recruitment efforts.
Generating reports on admissions statistics, conversion rates, and other key metrics.
Communication and Counseling:
Serving as a primary point of contact for prospective students and their families.
Providing personalized counseling on program selection, career pathways, and financial aid options.
Addressing queries and concerns effectively and promptly.
II. Handling a Team of Telecallers:
This is a significant additional layer of responsibility, requiring strong leadership and operational skills.
Team Leadership and Management:
Recruitment and Training:
Hiring and onboarding telecallers, ensuring they are well-versed in institutional offerings, admission procedures, and communication protocols.
Performance Management:
Setting clear targets for calls made, leads generated, conversions, and follow-ups. Monitoring performance, providing regular feedback, and conducting performance reviews.
Motivation and Coaching:
Motivating the team to achieve targets, providing ongoing coaching on effective communication techniques, objection handling, and relationship building.
Scheduling and Workload Management:
Planning and managing telecaller schedules, ensuring optimal coverage and efficient handling of inbound and outbound calls.
Telecalling Operations:
Lead Generation and Qualification:
Overseeing the telecaller team's efforts in making outbound calls to prospective students (leads) and qualifying their interest.
Inquiry Handling:
Ensuring efficient handling of inbound calls from interested students and parents, providing accurate information and guiding them to the next steps.
Follow-up Strategies:
Developing and implementing effective follow-up strategies for leads and applicants to ensure consistent engagement and conversion.
Script Development:
Collaborating on or developing telecalling scripts and guidelines to ensure consistent messaging and effective communication.
CRM Utilization:
Ensuring the telecaller team accurately updates and utilizes the CRM system for tracking interactions and lead status.
Quality Assurance:
Monitoring call quality, conducting call audits, and providing training to improve communication and customer service.
III. Marketing for Admission:
This aspect of the role requires a strategic approach to attract and convert prospective students.
Strategy Development:
Collaborating with the marketing department (or directly overseeing marketing activities) to develop integrated marketing plans for admissions.
Identifying target audiences and developing messaging that resonates with them.
Staying updated on market trends, competitor activities, and effective marketing channels in the education sector.
Campaign Execution:
Digital Marketing:
Overseeing or contributing to digital marketing efforts such as social media campaigns, email marketing, content creation (blogs, videos), and online advertising.
Offline Marketing:
Planning and executing traditional marketing activities like print advertisements, brochures, direct mail, and participation in educational fairs.
Event Management:
Organizing and promoting admission-related events, workshops, and information sessions.
Content and Collateral Development:
Ensuring that marketing materials (brochures, website content, presentations) are accurate, compelling, and up-to-date.
Brand Promotion:
Upholding and promoting the institution's brand image in all admission and marketing activities.
Budget Management:
Managing the marketing budget for admissions effectively, ensuring optimal return on investment.
Job Types: Full-time, Permanent
Pay: From ?35,000.00 per month
Schedule:
Day shift
Supplemental Pay:
Performance bonus
Education:
Secondary(10th Pass) (Required)
Work Location: In person
Application Deadline: 02/06/2025
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