Job Description

Job Title:

Ad Campaign Specialist (Performance Marketing)

Location:

Mumbai

Working days :

Monday to Friday

Key Responsibilities:

Manage and run online ad campaigns on Meta platforms (Search, Shopping, Discovery, YouTube). Improve keywords, bidding, and ad designs to get the best results. Focus on increasing Return on Ad Spend (ROAS) while meeting brand and sales goals. Work with the product and brand teams to create strong shopping ads. Plan and try new ideas to attract and keep customers. Run A/B tests on ads, landing pages, and audience targeting. Stay updated with new ad trends and features. Study audience behavior and campaign performance to improve results. Share regular reports and key insights with management.

Key Requirements:

2 to 4 years of experience running

Google Ads

for e-commerce (luxury or premium retail preferred). Good understanding of

Google Shopping

and

Feed Optimization

. Skilled in tools like

Google Ads, Google Analytics, Looker Studio, and MMPs

. Experience with

Performance Max, DSA,

and

Remarketing

campaigns. Strong data analysis and reporting skills. Problem-solver with a willingness to test and learn new ideas. Good teamwork and communication skills.
Job Type: Full-time

Pay: ?35,000.00 - ?40,000.00 per month

Benefits:

Provident Fund
Schedule:

Day shift
Supplemental Pay:

Yearly bonus
Work Location: In person