Job Summary:
We are looking for a dynamic and result-driven Marketing Manager to lead and execute marketing initiatives across multiple projects. This role requires a strategic thinker with strong execution capabilities, capable of managing both on-ground and digital campaigns to drive brand visibility and generate qualified leads.
The ideal candidate will play a crucial role in ensuring brand consistency, planning impactful events, optimizing marketing spend, and collaborating with internal and external stakeholders to achieve high campaign ROI.
Key Responsibilities:
Plan and manage 360 marketing campaigns for multiple projects, from concept to execution, across traditional and digital platforms.
Coordinate and execute Brand activation event planning for various project launches, site activations, and promotional campaigns.
Scout and evaluate OOH (Out-of-Home) media sites and explore innovative branding opportunities to enhance brand visibility.
Work closely with digital marketing teams and agencies to ensure lead generation targets are met and aligned with project goals.
Maintain and manage physical marketing materials, ensuring timely upkeep and consistent brand deliverables across all touchpoints.
Monitor and track marketing budgets, ensuring efficient allocation of funds and achieving the highest possible returns on marketing investment (ROI).
Considtantly Provide performance insights and reporting on campaign effectiveness, with recommendations for optimization.
Qualifications:
BBA, MBA, Mass Com and relevent
Proven experience / Understanding of managing multi-channel campaigns and event planning.
Familiarity with OOH media planning and vendor coordination.
Strong knowledge of digital marketing channels and performance metrics.
Excellent project management and organizational skills.
Strong communication and negotiation skills.
Ability to multitask and manage multiple projects simultaneously in a fast-paced environment.
Preferred Skills:
Understanding of marketing tools such as Google Ads, Meta Ads, CRM systems, and analytics platforms.
Experience with marketing budget tracking and reporting tools.
Creative mindset with a strategic approach to campaign planning and execution.
Job Types: Full-time, Permanent
Pay: ?30,000.00 - ?50,000.00 per month
Benefits:
Health insurance
Paid sick time
Schedule:
Day shift
Supplemental Pay:
Performance bonus
Yearly bonus
Work Location: In person
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