Job Description

Job Role: Digital Marketing Manager

Job Location: Salt Lake, Sector V, Kolkata (On-site)

Responsibilities:

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Digital Marketing Manager Requirements:

Bachelor's degree in marketing or relevant field. A minimum of 3-5 years experience in a digital marketing manager position. In-depth knowledge of various social media platforms, best practices, and website analytics. Highly creative with excellent analytical abilities. Outstanding communication and interpersonal skills. Experienced coordinating with overseas client Up-to-date on the latest trends and technologies in digital marketing
Only Kolkata-based candidates are preferred

Job Type: Full-time

Pay: ?30,000.00 - ?50,000.00 per month

Schedule:

Day shift
Application Question(s):

How many years of managerial experience do you have?
Experience:

Digital marketing: 5 years (Required)
Location:

Kolkata, West Bengal (Required)
Work Location: In person

Application Deadline: 31/07/2025
Expected Start Date: 01/08/2025